Mike Jones over at Digital Basin provides a critique of the Manifesto on video journalism posted a while ago.
He makes some salient points, and provides, within the quality of his assessment, his own ideas as well.
In particular i find myself grappling loudly the notion that the media producer is Not just Editor and Camera operator but that their toolset and creative options are much wider than that - motion graphics, design, interactivity, on-line construction.
But I also see a flaw here with an element of David's manifesto. In making a significant point about the role technology plays in empowering the independence and flexibility of the VJ he specially singles out Point 17 as "My (meaning YOU as a VJ) software includes: Final Cut Studio, Photoshop, Dreamweaver, Photoshop, In design, After Effects and Flash".
That's what we do. GREAT!
A critique saying what's wrong and offering a solution should be entertained, even if the author ( ie me, perhaps you) disagrees.
No one knows anything that is too much.
In the middle of a shoot with a crew or a project, when things unexpectedly go wrong, those that know me, will recall my penchant for saying:
"It's about solutions, not problems".
David: "OK stop for a moment, we know what the problem is, lets get over that and come back to the "why" later, but meanwhile how do we fix this? What is the solution and our options? "
So Mike's own intervention moves the dialogue along: the critic offering nothing is like the howl of the wind, the critic finding time to offer up solutions is like the howl of a wind bearing drops of rain proclaiming it's about to rain buddy so go grab an umbrella.
I gave reasons for the contentious (17), so why not hop over to Mike's blog and if I'm not being too presumptious, if you're not already one of his, click his RSS.
Meanwhile in conclusion to the thread on problems and solutions, a thought on this process, often besieging managers.
Part of our own traits within this behavioural pattern (Sol vs Prob) can often be our worse enemies.
We expend so much energy on a blame culture, as opposed to a particpatory one; one that's buit on meism rather what collectively we might achieve that, it's any wonder we can move ahead at all.
That doesn't mean giving the crown jewels away, so yes you can still monetise, but at the same time give ownership.
We do it many times in different guises: the boss hates all your ideas, so you find a route to place the idea with your boss convincing him/her this money spinner was their idea.
In journalism the "me and them" that still festers bares it soul around an age old pattern: Older people are wiser, those with years of experience know better and you can't teach an old dog new tricks.
If 2006/7 was the period of touchy feely, one suspects 2008 will show some interesting paradigms.
The critique quotient may well rise.
Broad shoulders anyone?