Ozwald Boateng effect - creative thinking for future storytellers

The line in the trailer worth reflecting about is "its intuitive".

How do you know what you're doing works?

Just because you have the power of thought doesn't mean you can think said the philosopher Husserl. And the kind of thinking Ozwald or many other creatives refer to is highly deceptive.

Intuition sounds spontaneous, but its based on deep seated knowledge. Call it grounded knowledge and to get there you've got to go through intitially a tortured thinking process that is active, considered, doubtful of tradition, questioning of the status quo in a quest to build a new belief system.

Ozwald did it by disputing a venerable tradition of UK tailoring.

In one of my performance lectures in a couple of weeks time, I get under the bonnet of reflective thinking for storytelling and social networkers.

Something, which yields itself through experience or the interogation of supposed facts. A method of thinking in which a thought causes another thought, which urges scrutiny of the first.

Where to quote Kant a process of synthetic reasoning apriori is first set in train; concepts formulated by inductive as opposed to deductive reasoning. And then, they're tested further.

DW Griffith falls into this catergory having made up film making without a lexicon.

Here's an example of questioning knowledge? Why do British television News shows launch with two presenters. You could argue it's for aesthetic reasons. I would then ask you how you know. Because you do, would be your response.

But that ignores the fundamentals of reflective thinking.  As it happens according to the figure who was behind the launch of the double-headed system Cox, the double headed was a safety net towards the avoidance of on air technical faults.  As one presenter was reading, the other could be sorting out problems.

I have looked at this further with subsequent doyens of the TV world.

There's a lot of visual skill thinking or creativity I come across which is born of superficial thinking, rather than reflective and its compounded by a sign of our times and that repository of new knowledge: the net.

That is if it's not on google it's not worth knowing, which suggests a more worrying trend of the long term decline of reflective thinking.