Sunday, February 24, 2008
Hollywood plays multimodal - Vantage point and multiple reportage.
What's interesting about the film, which has DNA similar to Mike Figgis' Time Code, The Usual Suspect and the daddy of them all Rashomon - about a female assault from four different angles. etc is the multiple narrative approach to unravelling/piecing together a story.
The web site also sets up a playable game which no doubt will be translated to market research.
Photo/painting courtesy of the 1st-art-gallery.
I wrote about this some time back, but it continues to concentrate my thoughts and sets up an interesting question.
Can multimedia also infer multifocal or multimodal?
By its very nature and multiple delivery of assets, the PC is a multimedia tool, but how much bearing does that have on a lingua france of "choice reportage - perspectivists approach"
In a videojournalism report I'm now compiling, what's clear is the multifaceted nature of term "multimedia" across disciplines from modern day founding father Vannevar Bush to today's graphic design community and the media.
there's an interesting moment in the film when we're at the Telegraph's hub being shown around by a senior executive and somebody asks how the newspaper and its web version reports are consructed. It's one of the hidden arc segments of the film, so you'll have to click on the film to access this
In itself there may be little to fuss about, but in semiotics this will have a bearing on the nature of the narrative in reportage.
To get a sense of this obvious focal story, what part do others in the picture play?
Before the language of broadcasting was refined, a legacy, but not quite a whole lift from newspaper reportage's equitone from Addison and Steele, how robust and expansive was the storytelling language?
We might now easily take that for granted, but centuries ago, there was a different discernible paradigm in play.
Broadcasting, 60 years old, brought its one set of rules; the ever expanding web culture has its own.
Multimedia Reportage AD
A hypothesis: the bible - one of the oldest and most popular tombs lays a claim to multimedia reportage.
Matthew, Mark Luke and John - four differing perspcetives towards one event and to fully comprehend the Bible the reader is required to cover all four gospels.
Some 500 years before this painting at the top by by Luca, Giotto di Bondone one of the greatest Italian Renaissance painters did the extraordinary with visual narrative and lines of perspective and focus.
By jumping through the periods you begin to get an idea that our way of doing things now is not so sacrosanct - time and change move very slowly over periods of decades rather than centuries.
So to this painting again and the original piece I wrote, as I get back to editing this multimodal report.
See you at the Cultural Exchange.
I stood there mesmerized for ten minutes, just studying the piece.... read original piece