Showing posts with label Entrepreneurs. Show all posts
Showing posts with label Entrepreneurs. Show all posts

Thursday, May 20, 2021

How to be a global leader in leadership by simply playing games !

 
First person shooter games on the Academy’s campus. To the left a £4m Challenger Tank and on both sides lay an assortment of military hardware.

Tucked away in the leafy South West of England, secured from neighbours and behind high security paraphernalia is an academy which, amongst its many offerings, specialises in gaming and simulations.

MBA elite universities,FTSE 100 conferences, Nintendo; few can rival this place where simulations and scenario planing carry consequences that go far beyond exam certificates and commercial imperatives.

On campus, software gizmos and million pound simulators wrestle for attention amid a spectrum of military hardware, such as the £4m Challenger 2 Tank, and rooms called “The JFC Battle Lab Simulation and Synthetic Environment Lab”.

We’re inside the UK’s Defence Academy. It’s where Bond would come if he lived in the real world. Today, Major Tom Mouat MBE a specialist in gaming, modelling and simulation is briefing his visitors the Guild of Entrepreneurs on the importance of gaming.

…to play a game is the quickest way to showing the emperor has no clothes and getting past that group think where the boss goes “so we’re all agreed then” and inside you’re saying “Oh my God”, but no one has said anything so you’re not going to say anything.

As an ice breaker, Guild members, like cohorts entering the academy’s programme, are introduced to a multi-player game. Six people to a team with just about enough instructions to take up a station are given specific tasks: Captain, Helm,Weapon Control, Science, Engineering, and Communication. The objective is to destroy enemy ships and dock with their own stations to replenish fuel.

“Yes! You guessed it” Major Mouat says in a jovial raconteur tone, referencing a popular galactic space franchise, except, this game wasn’t designed by Director JJ Abrahms or the team behind Grand Theft Auto. On the contrary, it looks like a throw back to Atari’s Space Invaders. Our last piece of advice: “If you don’t talk to each other, you’re all going to die”.

At first there’s a momentary stasis of inactivity, and then the room becomes a symphony of different voices.

“Bearing 270 degrees”, says the helm’s steerer.
Load weapons. Weapons armed. Lock.
Have you fired yet?” asks the captain, “we’re being surrounded”.
Weapons deployed comes the response.
But there’s an immediate problem. Major Maout peering over points out, you’re not far enough from the blast effect of the nuke. You’ve about five seconds and you’re all dead.

Twenty-five minutes on and it’s all over. The value in this game the Major says surpasses many other expensive simulators. “Did you care about the graphics”, he asks. “No”, is the chorus in reply. Artemis cost $40 but it’s the affect it has on players compared with shoot em up games that’s intriguing. Simulation by itself though has no inherent value. How it’s used; the supervisor and support network is what makes all the difference. Major Mouat’s knowledge, a quick search online shows, is highly prized and sought after.

Later we’ll play another game where the Major has now upped the ante, which in psychological language references cognitive loading. Separate teams will come together to solve a larger puzzle.

Different people, have different skills and are suited for different jobs. You find out very quickly who those are when they’re cognitively loaded….We test everyone entering the army, he says.

Cognitive balancing

Two of the most famous psychologists whose work involves cognitive loading and stress testing is the Nobel laureate Daniel Kahneman and his colleague Amos Tversky. Their work captured in the riveting read “The Undoing Project: A Friendship That Changed Our Minds”, by Michael Lewis, and Kahneman’s book Thinking Fast and Slow, shows just how fragile the mind is and how we’re prone to react when under stress.

People are more likely to be selfish studies have shown, or yield to temptations. It’s the reason why when you’re under stress a bar of chocolate become alluring — when you’ve promised yourself you’re on a diet. Further revelations link attention and intelligence. In a test by University of Oregon researchers they found that training attention with children increased their ability to attain their goals and raised their intelligence, and that genes played a part in this, as did parenting techniques in controlling attention and emotions. Are people born leaders?

“You quickly spot potential commanders”, says Major Maout, referring to Artemis “There the ones who end up walking around looking at other’s screens”. And that’s the point with the barest of information about completing a task, what do you do? If you find yourself in a tight spot, do you improvise your way out of it, or give up? And what happens when the problems mount? Where’s your limit to when you might give up?

As a lecturer I frequently witness this when I’d simulate a newsroom strategised around agile and sprint productions. The objective is to see how potential journalists could work with each other, as well as, how adaptive they are to fresh levels of cognitive loads as they accomplished new tasks.


Gaming isn’t what you think

Today’s show is one of a variant cohorts on the academy’s diploma or MSc programmes are likely to encounter. To give it it’s full name war gaming is big business, comes in many forms and dates back millennia. Benjamin Jensen of real clear defence writes,

The popular game chess dates back to ancient India where it was called chaturanga, a Sanskrit name for an epic army. The game, a simulation of war involving warfighting functions and formations of its day, helped rulers and their advisors visualize and describe military problems while practicing new schemes of maneuver.

Jensen documents one of the more prominent advocates of war games General Von Moltke who used maps for gaming to mobilise Prussian forces adapting to new warfare. More recently, the US secretaries of the military departments in a memo voiced concern at “the need to reinvigorate, institutionalize and systemize wargaming across the department”, whilst the China people daily online cited:

China’s armed forces are stepping up combat adverserial training and war games in a bid to make up for diminishing.

The label “War gaming” is itself a misnomer, because it isn’t necessarily about war. It’s about the following from the Major’s powerpoint slide:

It is about practice, an attitude of mind, getting input from everyone, exploring ways to make the other guy fail, an organisation that values innovation, and a clear understanding of “what do we want to achieve?

Scenario planning and simulation envelope one of the more prominent methods in boardrooms, matrix games. Here, minimal rules and players continual test “what if”? What happens when there is no Brexit deal? If Trump turns the rhetoric on Iran, what next? Or a cheese company finds a new pretender eating into its market? Yes, one of the most successful war gamers is a cheese brand, we’re told.

Nato War Games

Then there’s full scale gaming. In 2005 joint forces working under Nato launched Loyal Mariner — a war games programme in Northern Europe of some logistical spectacle. As a former conflict reporter, working in South Africa in the early 90s, I was appointed field editor, and as indicated from this archive (above) from my online story platform, viewmagazine, our job was to test army personnel’s handling of a new type of multimedia journalist. One in which the subject couldn’t make a mistake mid flow, and be guaranteed the story wasn’t already being viewed on monitors. The days of, “can I start that again?”, had passed, as one senior commissioned officer discovered.

How real was it? In this short excerpt you can hear how terrified one of the reporters has become when a helicopter circles us in the field.

Back inside the Defence Academy, a third of the day is drawing to a close. There’s more to come, yet so far you get the impression that Guild members have been utterly consumed by the morning events. Some ideas about adding value to the game with the new personnel have been met with approval by the Major. “What do you know?” says one member. Trust entrepreneurs to look for ways of innovating.

Lee Robertson with Major Tom Mouat. Left Guild Members with author on far right.

The author Dr David Dunkley Gyimah heads up the disLAB was a guest of Lee Robertson, the present Master of the Guild of Entrepreneurs at the time of writing.

Monday, May 27, 2013

Lessons in the entrepreneurial spirit of journalism into a future of journalism


There's nothing like being on the fringes of journalism, having tasted what it's like and wanting more to focus the mind. In journalism they say the most difficult leap is your second job. 
I have had lots of foci.

1. To become entrepreneurial, you must take risks.
My first television role was BBC Newsnight in 1991, before working for the hip flagship programme Reportage. And it was with that in mind, while I freelanced at one publication or another that the "totality of journalism" became more than a concept. You have to remember in the 90s bi-media, working in radio or television was an innovatory practice by the BBC which was heavily resisted within the corporation.

In the BBC, radio and TV, I would attempt to master as many roles as I could, whilst outside work I created promos that were aired on CNN International, wrote articles for magazines's like the highly acclaimed BluePrint and Creation and doubled working with Channel 4 News one moment to working for Jon Staton Agency in Soho. Jon had been the head of Television at Saatchis and Saatchi winning countless awards.

This commercial I made was aired on CNN International. The client, with no brief and upfront funds, gave me 24 hours and paid handsomely
Communication is key, but working the various shows provided and understanding of the nuances and skills of communicating in different forms and styles.

As you read this now, if you've not worked in radio with the requisite experience or let's say you're a fine editor, you've every right to presuppose that unless someone walks in your shoes, that theory thing or even work placement will not make you the editor for the big calls.

Experiential learning is the reason why the experienced journalists are still in demand; their future prospects though is predicated on how they rationalise journalism's new event horizon.

2. Entrepreneurism is about creating. You must create, so knowing any number of software is not only ideal but necessary. 
In 2001 I was able to coalesce various different roles that either found me jobs or scared off potential suitors like the BBC. BBC executives would ask me what exactly I did? How things have changed. Now in my role of a senior lecturer at the University of Westminster knowing about After Effects, FCP, and the rest was positively welcomed.

Here's what I set out to do in radio/ TV/ online/ print in news and advertising.
  • Learn to present ( art of inflexion and clarity)
  • Produce - the producer does not take no as an asnwer
  • Reporter- how to interpret and deliver news, features, documentaries etc.
  • For Television series directing - you supply the vision working in a team
  • Online- negotiating through the space of web 1.0, the Dotcom space, Web 2.0  and then Social Media.
  • Design - encoding is one thing, the art of design and balance is another
  • Writing - the power of copywriting whether commercials, news, print articles is undestanding the medium and the audience.
    Presenting at Apple Store in London on the totality of media
3. Give. Be generous, but don't expect the rewards. If feedback happens it's the icing on the cake for you, but more importantly is the thrill of seeing others mature.  
I lecture and still do in online, helping International Masters students create innovative experiences to develop as businesses outside. My lectures do not treat students as students, they are professionals entrepreneurs of varying degrees when they enter the lecture theatre.

Many have gone off to become successful creating industry's for themselves, such as the gifted
Stefanie Sohnchein who writes below:


But here's something from the category "success stories thanks to David Dunkley":
I get to create 13 national blogs for a big German company. Also I am leading a team of 6 Journalists who fill the blog with content. And: I get to teach 200 ppl (omg!) to blog until the end of the year - 60 more blogs are supposed to start next year. Crazy, right? Amazing where you kicking me to blog got me :)

It's not just the CSS, Flash, information architecture, or project management, but importantly letting the person develop, find themselves,  and the hurdles they must overcome in the job-world.

The same applies for docs and videojourmalism. To be an entrepreneur you have to understand the meanings (symptomatic and explict) of what you do and its impact on different audiences, comprised of different social groups and cultures. Presentation is the first thing. In a fraction of a second you've made your mind up so your narrative expectations must be met and some.

A sizable understanding of what we do is about cognitive human behaviour. To be an entrepreneur, you most definitely need something to say, and know the variables of interaction when you say it.

4. To be an entrepreneur, love and redefine what the word "work means". Engage with...
At the same time as I started my PhD to critically examine narratives and expressions and working with various groups around the world e.g. China, Cairo and Chicago, that entrepreneurial spirit has found its way into new paths working with a number of high profile UK companies in knowledge transfer partnerships.

The task is simple, but not simplistic. How do we fix this, how do we create that?  Present the conditions, express the knowledge and then source the best talent and help them.  A city company specialising in big data is the next company, whilst one of the UK's leading comedy houses is another. A medical company specialising in Bariatrics has just been successfully completed.

But whilst entrepreneurial spirit requires experiential learning, it grows on the moss of new innovative ideas and entrepreneurs who express whilst you can integrate and add value. The object is to facilitate innovation, foster creativity, train your thoughts to be malleable but know how and which direction the consequences of your actions will take you.

You need to develop your argument to the pursuit of the goal and never stop questioning.  Read ! I'm just about to start Rushkoff's Present Shock

In my role I am a perpetual entrepreneur, not exclusively for my own stake, but in creating the conditions for others I have come to respect. I nudge them into what I call an artistic space, where they must break from the perceived cosiness that journalism fostered.

More words for the journalism entrepreneurs.
Avinash Kalla,  a former Masters student of mine, organises one of the most succesful journalism conferences in India and works for the governments transport minister advising in Social Media
  • Load yourself with work, whether unpaid or paid. Entrepreneurial is taking advantage of a situation that presents itself. But judge how much you can give to your tasks.
  • Play the number's game but respect the person you're working with. The five percent rule that has just resulted in one of the knowledge transfer employers finding a new job, comes from flooding the market with 100 emails that will have 5 good returns.
  • The Entrepreneur in you must seek new challenges and on the Net they are infinite. Today I have written five new intros to people I would like to do something with. 
  • Understand the power of reception when you're writing to someone you don't know. You need to understand the dynamic of how and why they'll listen to you.  For instance the chances of your potential link up reading an email with five paras, is slim and a dull headline
  • When you fail as you Will, treat that as one step closer to your goal. The task is to learn from your mistakes and begin to play to your strengths.

Finally, Entrepreneurism is affected by depth perception. That is the busier you are, the more you're likely to be in demand by others. For that reason alone, get busy.